Marketing Strategy
Relevant Skills
Published Date
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Google Ads Set Up and Training
My organization was awarded a generous grant by Google which gives us an exciting $10,000/month to spend on ads! I am looking for a knowledgeable volunteer to create our organization's Google Ad account as I am not educated on how to go about doing this.
This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health
Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.
Our organization has been awarded a significant grant from Google, providing us with $10,000 per month to use on Google Ads to expand our reach and further our mission of promoting employment opportunities and inclusion for professionals with disabilities. However, we currently lack the expertise to effectively manage and optimize these funds. With your help, we can ensure that this generous funding is fully leveraged to drive meaningful engagement & support. Each month that we don't optimize our Google Ads strategy, we're missing out on opportunities to connect with new supporters, donors, and participants.
By maximizing the impact of this grant, we can raise awareness of the employment gap for professionals with disabilities, highlight our programs, and attract more partners and supporters to create a more inclusive workforce.
To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.
Blind Institute of Technology
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https://www.blindit.orgMember Since
Feb 2024
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