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Grandmothers' Village Project, Inc.

Content Marketing & Social Media Framework

Randolph, US-MA America/New_York 3 days, 19 hours ago 2 people have applied to this opportunity

Housing & Homelessness Multi-Week

Relevant Skills

Brand Strategy
Content Management
Copywriting
Marketing Strategy
Social Media Marketing

About the Opportunity

Grandmothers’ Village Project is seeking to strengthen our digital communications and build greater visibility and engagement around our mission, projects, advocacy, and community work. As a volunteer-led nonprofit, we need a clear, sustainable approach to communications and marketing that can be implemented consistently without requiring significant staff capacity. We are seeking a pro bono digital communications and marketing professional to help us develop a repeatable content planning process and compelling messaging that reflects our identity as an Indigenous-led organization serving marginalized elders and intergenerational communities.

We are looking for someone who can help us identify and reach key audiences while also providing hands-on communications support across our social media, website, newsletter, fundraising campaigns, community and partner outreach, and other digital communications.

The consultant would help us:
- Develop a reusable three-month communications calendar and framework with clear themes and a consistent posting schedule across GMVP’s primary social media channels.
- Develop messaging guidance for communicating GMVP’s mission, projects, advocacy, fundraising, and community work to different audiences.
- Create approximately 6 sample social media posts demonstrating how GMVP’s content can be adapted appropriately for Facebook, LinkedIn, and Instagram.
- Create 2 reusable fundraising or organizational announcement formats that GMVP can adapt for future campaigns and announcements.
- Provide practical guidance for increasing visibility, engagement, and connection with our communities, potential funders, donors, professional and institutional partners, and others working in housing, community development, sustainability, and philanthropy.
- Establish a simple, repeatable social media communications process that future communications volunteers or team members can follow.
The final deliverables will include a reusable three-month communications calendar and framework, messaging guidance, sample social media content, reusable fundraising and announcement formats, and a simple communications process that GMVP can continue using after the project ends.
This project is focused on developing a sustainable communications strategy and toolkit rather than ongoing scheduling, publishing, or management of GMVP’s social media channels.

About the Org

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Location

Randolph, US-MA

Timezone

America/New_York

Organization Mission

Grandmothers’ Village Project is a nonprofit Intentional Community organization developed to house our grandmothers/fathers of color in an environmentally safe and ecologically sound Grandmothers’ Village, in order to foster a healthy and sustainable environment; promote social, economic, environmental, housing, food, and spiritual justice, and strengthen democracy for our BIPOC Elder Women/Grandmothers, and Grandfathers.

Completed Taproot Plus Partnerships

0

Program Focus Areas

  • BIPOC Support & Advocacy
  • Environment & Conservation
  • Housing & Homelessness
  • Low-Income Communities
  • Nutrition
  • Seniors
  • Social Justice