Google Ads Optimization

We want to optimize our Google Ads so they more effectively advertise our educational programs for kids.

The volunteer will analyze our established Google Ad Grants account, identify the causes of low click-through rates and other performance issues, and prepare a concise report with prioritized recommendations. They will also implement the agreed-upon optimizations to help our campaigns more effectively promote ITA’s performing & liberal Arts programs—including Musical Theater, Public Speaking, and Cotillion, as well as the Rising Star Arts Competition.

We are seeking a volunteer with expertise in Google Ad Grants and pay-per-click (PPC) advertising who can provide both strategic analysis and hands-on campaign optimization.

Organization Mission

To develop confidence, creativity, and capabilities in every child. We empower students to discover their unique talents and accelerate cognitive development through internationally inspired performing and liberal arts programs.