Social Media Content Creation

Our goal is to build an active, engaged online community that raises awareness for our mission. We need someone hands-on who can create a framework for our day-to-day writing and posting execution.

Expected Deliverables
1. A 1-month calendar of fully drafted, ready-to-post social media content (copy + image/graphic ideas).
2. Direct publishing or scheduling of approved posts across designated channels.
3. Simple brand guidelines or post templates for our team to use going forward.

Key Deliverables:
• Write & Design: Draft one month of engaging social media content (and create simple visuals using tools like Canva) tailored for platforms like Facebook, Instagram, and LinkedIn.
• Scheduling & Posting: Upload and schedule approved content directly onto our social media channels using scheduling tools or native platform tools.
• Hashtag & Audience Research: Identify a core set of relevant hashtags, trends, and key messaging to reach our target audience.
• Initial Batch / Calendar Setup: Help draft a 30-day content calendar with ready-to-post material.

Improved social media will help more cancer patients and families in Prince George’s County learn about our no-cost, whole-person programs and services, strengthen community connections, increase participation, and support volunteer and donor engagement.

Our team will collaborate closely with the volunteer. We will share program context and any available materials, provide timely feedback, and commit staff time to review and implement the volunteer’s recommendations.