Google Ads Optimization

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:

-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

AMI, we believe every young musician deserves the opportunity to share their talent, grow as an artist, and be recognized for their hard work. Through programs like the Chicago Violin Competition, we provide students from around the world with a platform to perform, receive valuable feedback, and gain confidence in their musical abilities.

This project will help us reach more students, families, teachers, and music communities who may not yet know about the opportunities we offer. By improving our digital marketing efforts and making the most of our Google Ads, we can connect with talented young musicians and encourage them to participate in programs that support their artistic and personal growth.

Volunteers will have a meaningful impact on our organization. Their expertise will help us strengthen our online presence, attract more participants, and equip our team with the skills needed to manage successful campaigns long after the project is complete.

Most importantly, their support will help more young artists discover opportunities that can inspire them, build their confidence, and take their musical journeys to the next level. Every new student we reach is another musician given the chance to shine.

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.