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Marketing Strategy

Relevant Skills

Google AdWords Google Analytics

Published Date

Posted December 23, 2025

Not the right fit for you? Sharing the opportunity with your network is a great form of advocacy!

Youth Development

Google Ads Development

Project

Remote

Braid Mission

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* 2 people have applied to this opportunity

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

We secured a Google Ad Grant award a couple years ago and ads have been running, but some of the keywords are never getting hits. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.

Our mission is fueled by volunteers, and we need to maximize every avenue for potential new volunteers to find us. Google search is one of the top ways our volunteers have found us, so we want to make sure we are coming up in their searches.

Braid Mission

Location

Vallejo, CA

Website

https://braidmission.org/

Member Since

Jul 2016

Completed Taproot Plus Partnerships

Organization Mission

Inspired by the resilience of youth who overcame the challenges of foster care, and the caring adults who helped them along the way, Rebecca Edwards and Christopher Chase were convicted by their faith to find ways to surround more youth with supportive community. As a result of their learning about the trauma inherent in foster care, in 2014 they founded Braid Mission, with its unique team-based mentoring model. At its core, Braid Mission is a community of more than 150 active volunteers. These volunteers represent a wide variety of backgrounds, ages, and interests. Every week they gather in teams to surround foster youth with hope, presence, recreation, and community. More than half of Braid’s youth have been matched for two years or longer. Since its founding, Braid has educated and inspired thousands in the Bay Area and beyond with a message of hope, through outreach events, trainings, and collaborations with partner organizations like the Foster Youth Museum.

Program Focus Areas

Child Care

Child & Teenage Education

Human Services

Youth Development

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