Case For Support Drafting

Our organization would like to work with a marketing professional to craft a Case for Support. Having a Case for Support is an essential step in effectively communicating our organization's mission, goals, and needs to potential donors, stakeholders, and supporters. A compelling case for support can inspire others to contribute financially or in other ways to help our nonprofit achieve its objectives.

We envision a marketing professional conducting some discovery to gain a deep understanding of our nonprofit's mission, vision, values, and goals and consider the impact our organization aims to make and the specific programs or initiatives we undertake to achieve that impact. The professional would then help us draft a Case for Support with respect to our target audiences (individual donors, foundations, corporations, or other potential supporters). The Case for Support should include sections addressing: the need, our solution, demonstrated impact, goals and strategies, financial needs, call to action, and recognition & stewardship.

This would include several rounds of review and feedback with the nonprofit leadership and any necessary training for using the Case for Support.

Imagine a world where every child—regardless of income—has access to a high-quality, technology-driven, student-centered education. At BE Ingenious, we’re making this a reality by pioneering Texas’s first tuition-free microschool, The Ingenious School. Founded by Rochelle Brown Anderson, a fourth-generation educator and Houston native, our mission is to prepare K-8 students for early college and career readiness through immersive, real-world learning experiences. We integrate cutting-edge technology—from virtual reality glasses to smart boards—to transform education into an engaging, hands-on journey.

Our tuition-free model ensures accessibility for diverse communities, empowering students with critical thinking, problem-solving, and STEM-based skills. In just 12 months, we aim to secure funding to cover 90% of operational costs, grow enrollment by 10%, and achieve measurable academic and social-emotional gains.

With a case support marketing strategy, we can expand our reach, provide innovative programs tuition-free, and redefine education for Houston’s future leaders. Together, we can break barriers, close achievement gaps, and create a brighter future for all students.

Are you ready to be ingenious with us?

The marketing professional would have regular access to our executive leadership and relevant team members will be directed to allocate time to meet with the professional during the discovery process. We are also prepared to furnish the necessary financial data and current marketing collateral. We will also make sure that the professional has full access to all materials relating to how we deliver our programs. We can also make program beneficiaries available to interview with the professional if need be.