Google Ads Strategy for Nonprofit's 25th Anniversary

This year we are celebrating our organization's 25th Birthday and we're seeking a volunteer to help us maximize our free Google Ad Grant to showcase our work in the community.

This project will play a key role in our organization's ability to support local teachers and students through the promotion of campaigns. Our work together could include the following activities:

-Implement nonprofit Google Ads strategy
-Development of keywords and headlines
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills for keywords.

With no marketing budget, leveraging available advertising resources is key in helping A Gift For Teachings visibility. Being well-known in the community is how we attract more volunteers and donors. As we work with our Ready For Back-to-School campaign and celebrate our 25th birthday, we are looking for support to get the word out.

GoogleAds have been set up and are currently running, we need to create a different strategy and keywords to position ourselves best and then implement it.